Broadcast reports
Every send, on a page of its own.
Each broadcast gets a page with its delivery, opens, clicks and unsubscribes, and each person’s copy. Analytics puts your broadcasts side by side, over windows from an hour to all time.
In short
What is a broadcast report?
A broadcast is one email sent to the people in your audiences. Its report follows every copy once it leaves: delivered or bounced, opened, clicked, and any unsubscribe that followed.
How it works
The overview, as percentages
Delivered is a share of sent, and opened and clicked are shares of delivered. Bounces and unsubscribes sit beside them, with spam reports and failures when there are any, and a chart over time.
Every copy, person by person
Recipients lists each copy with its status, opens, clicks and any unsubscribe, searchable and filtered by what happened. Open one for its timeline and the email exactly as that person got it.
Broadcasts side by side
Analytics compares them over an hour, a day, a week, 30 or 90 days, a year or all time, with a table of each one’s open and click rates. Pick the broadcasts to compare, or take them all.
What you get
In the product today
Every send in one list
Broadcasts, in the sidebar, lists each send with its status and audiences, and refreshes itself while one is going out.
A copy counts once
An open or a click counts a copy once, however often it happens.
The same reports by API
Broadcast reports are on the REST API, the SDK, the command line and the MCP server.
Good practice
Getting the most out of it
- 01
Keep tracking on
Opens and clicks come from tracking, which a send to an audience has on by default. If the sending address has its own setting, keep it on.
- 02
Let a send settle first
A copy counts in the window it was sent in, with everything that happens to it later, so give a new broadcast a few days before you compare it.
- 03
Test on yourself first
Test sends are left out of the reports, so a trial run never skews the numbers.
Questions
Asked often
Keep going
Works well with
Start
Your domain,
your mail.
Point a domain at OpenEmail and read it in a mailbox built around it. The free plan covers one domain.